Wayfinding Program

In its continuing efforts to transform Downtown Novato into the cultural heart of the community, with a distinctive shopping, dining, and entertainment area, the City of Novato has engaged MERJE to develop a comprehensive wayfinding signage program that can be modified or expanded as the downtown develops, and new destinations are added.

The wayfinding signage program will meet the needs of the residents as well as visitors. All transportation modes within the City, and along major access thoroughfares, are being considered. Street level vitality, legibility, safety, maintenance, and replacement costs are all major concerns in creating an informational, user-friendly, wayfinding signage program.

Client: City of Novato, Planning Department
Services: Analysis, Design, Planning, Documentation, Construction Admin
Project Location: Novato, CA