City of Denton

WAYFINDING SYSTEM

Denton, Texas is a Main Street City in the North Texas region. Established in 1857, Denton is the county seat of Denton County. Denton is unique in composition; the city is comprised of over 92 square miles which radiate out in all directions from the downtown core. In addition to the unique physical composition of the city, there is a unique character to the City. It is comprised of a diversity of neighborhoods and land uses that range from historical residential and commercial districts to new residential subdivisions and industrial complexes to greenbelt areas and newly annexed rural areas.

After developing general themes internally, the City hired the team of MERJE and Lee Engineering to develop designs for Gateway features, vehicular directional signage and kiosks. The design responds to the local architectural context and creates consistent identity for the City. The project also includes coordination with TXDOT for the signage elements located in their right-of-way.