With a captivating blend of colorful history, distinctive architecture, Southern hospitality and small city sophistication, the Charlottesville area attracts millions of visitors each year. This is a very special place, home to Thomas Jefferson and his legacies -a distinguished university and his home, Monticello.
Located in the foothills of the Blue Ridge Mountains, the community is also known for year ‘round natural beauty and a variety of accommodations, attractions, events, and activities that make it an ideal destination for visitors of all ages.
The City of Charlottesville, Virginia selected MERJE to design their new wayfinding program. This includes an analysis of existing signage, design guidelines for gateways and a comprehensive vehicular and pedestrian directional sign program for destinations located in and around Historic Downtown, the University of Virginia and Albemarle County.